Content Strategy Part 5 : Optimising Your Content

Content Strategy Part 5 : Optimising Your Content

You have invested time and money to create core strategies for your content. So this is what comes after. Consider this as the final touch up to your content. This is what makes your content presentable for search engines and all of those other things that are necessary to ensure that your content reaches the right audience.

Content Strategy Part 1: Who Is Your Target Audience

Content Strategy Part 1: Who Is Your Target Audience

When we talk about an audience it is irrespective of whether it is for your brand, blog, products or services. What really matters is what type of an audience you want to attract.Why do you want to target them?. What problems are you going to solve of theirs? It is very important to figure out who [...]

Content Strategy

Content Strategy

There are a million blogs out there covering topics know to mankind. How do you ensure that your blog stands out from the rest? How is yours unique? When I say "Content Strategy", I am referring to planning, developing and managing content. Here are a few things that you can do to ensure that you stand out [...]